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EICMA GIRLS’25
Valentina Riedo
Benedetta Kovasevic
EICMA GIRLS 2025
The 82nd edition of EICMA – the International Motorcycle Exhibition – came to an end on Sunday, November 10th, transforming Milan into the worldwide capital of two-wheel passion for six intense days. With more than 600,000 attendees—including media, professionals, and motorcycle enthusiasts—this edition exceeded expectations and marked an extraordinary milestone. Since 2021, visitors, exhibitors, and exhibition space have practically doubled, confirming EICMA’s unstoppable growth.
Today, EICMA is not just a trade fair: it is an international event, a celebration of innovation, adrenaline, design, and culture. With 730 exhibitors from 50 countries and over 2,000 brands, the show remains the ultimate reference point for the motorcycle industry and fans worldwide.
Among the most followed highlights were the 20th anniversary of MotoLive, spectacular stunt shows, exclusive exhibitions such as Desert Queens, and hands-on experiences like the test areas dedicated to urban mobility and electric vehicles. A complete success.
Yet, for a photographer’s eye, there is an undeniable truth shared by many: the real stars of the show are the EICMA girls.
Charming, confident, radiant, and unforgettable, they are more than hostesses—they are icons of style, presence, and energy. They elevate every motorcycle, every concept, every stand into something special. Some have become recurring legends of EICMA; others appear for the first time, shining with fresh elegance and personality.Every selfie and every greeting from the EICMA girls moves the world—and instantly turns the person who gets them into a star among friends.
And yes, criticism sometimes appears. But often, as we know, criticism hides only one thing: jealousy.
That’s why this gallery is not just a collection of images: it’s a tribute.
A tribute to the silent but unforgettable protagonists of each edition.
Pablo Munini © Milano, December 2025