EICMA. The International Two-Wheeler Exhibition


Ragazze EICMA 2023 Motociclismo

Every day before it starts, the many fans of the world on the two wheels wait patiently for EICMA to open its doors. Judging by the crowds that show up at the pavilions of  Fiera Milano in Rho every morning, the enthusiasm is abundant.   Ragazze EICMA 2023 Motociclismo

The ladies arrive at EICMA in the morning with an anonymous look so that no one recognizes them. A long coat, a sports hat, and headphones to isolate and protect them, listening to the last musical notes before a day.  

Then they change quickly, before the gates open to the public. And from normal girls, they become beautiful apparitions, sheathed in clothes that leave nothing to the imagination.

An influx of Chinese motorcycle producers this year marked the 80th edition of EICMA , but did not take away the attention from the true motorheads of the Far East, the motorcycle masters of the Japanese Empire , who displayed all this power this year.

But the neverending crowds at the Ducati and Aprilia, Moto Guzzi, Piaggio and MV Augusta stands demonstrate that Western brands still have their appeal, especially in terms of value.

EICMA is not just an opportunity to admire the motorbikes however, because the other thing that catches the eye are the beautiful girls who, by now, are full part of the show in the role of undisputed protagonists.

” Excuse me, can i take a photo with you ? ” they hear often. A smile is always on their face, offered to visitors who stop to admire them, a winking pose when someone appears in front of them with a camera in hand.

And now in 2023, there is a curious novelty. For those who don’t care so much about motorbikes or only pretend to care, and who really come for the girls, someone has seen fit to create a guide to them. There is an Instagram page this year called “The girl of the Eicma Official ” dedicated to the beauties of EICMA.

Making a beauty classification or choosing the images for this gallery, are almost impossible tasks. Each EICMA girl is an example of beauty, friendliness, and charm and lives up to the prestige of the brand that she represents in the exhibition.

Pablo Munini © Milano, December 2023.

Ragazze EICMA 2023 Motociclismo

EICMA 2023 , video I

EICMA 2023, video II

EICMA 2023, video III

EICMA 2023,  video IV

Erika Garavaglia

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